10 Tips for Expanding Your Reach with a Larger Database
If your customer or prospect base doesn’t continue to grow, how can you expect your business to grow? Here are 10 tips to help you expand your company’s marketing database, including ideas for:
Collecting data on-site via tablets, SMS and local check-ins
Using rewards and raffles as opt-in incentives
Tapping social media to build your database and increase reach
Creating transactional emails that help drive opt-ins